Octane AI

Platforms as WeChat and Slack are around for a while now, until Facebook adopted these into their Messenger application. The technology of WeChat and Slack never received the attention it deserved in the US. There are over 1 billion people using Facebook Messenger on a monthly basis, so to develop some presence on this platform…

Low-Fi Prototype

We designed low-fi prototypes to show the conversation with the chatbot. We created three different scenario’s with three personas.

Mind map: past – present – future

We made a mind map about supermarkets to see how the history was, how the present is and what the future will be. We thought it would be a good idea to see the changes in time. To design in evolution. We came up with crazy ideas in the future that we hope we will have…

Brandloyalty on supermarkets

We have analysed the insights of Snapcart based on 85.000 Indonesian shoppers and found the following conclusions: 01. 76% of the shoppers are doing groceries at two or more supermarket chains. 02. 24% of the shoppers are loyal to one kind of supermarket chain. 03. Nearby location of supermarkets from home or work is important,…

Research on online grocery shopping

We did some research on online grocery shopping. Online grocery shopping is becoming more popular. Nearly 1.6 million of the people in the Netherlands have ever done some online shopping for groceries. This year, it is expected that the limit of 2 million will be reached. It’s also expected, for the coming years, that the…

Competition Analysis: loyalty programs

We have done an extensive research at the current trends of loyalty programs of grocery stores. In this analysis we compared different chains, from domestic to foreign supermarkets. Asda We noticed that Asda, a British supermarket chain, doesn’t use of loyalty programs. Instead they lower the prices for every kind of customer and pay the…

Concurrentie onderzoek Nederland

We hebben onderzoek gedaan naar wat er nu voor aanbod is op de markt van retailer apps. Daarbij hebben we gekeken naar Nederlandse retailers zoals Albert Heijn, Jumbo en plus. Albert Heijn Supermarkt Albert Heijn heeft een app genaamd Appie. Deze app kan gebruikt worden door gebruikers die boodschappen doen in de Albert Heijn. De bedoeling…

Stakeholdersmap

We created a stakeholders map. In this map we looked at those who are involved with Bright Stamps. The map consists of different categories: Developers, Suppliers, Consumers, Retailers, Parent Companies, Customer Service, Icemobile and Advertising Agencies. The categories include underlying components.

Facebook Messenger

We did some research on bots and Facebook messenger. We thought it would be helpful to see what invention there is on this business area. Article 1: This article is about using the platform Facebook messenger in a way to get easier acces to users. Companies use a bot to communicate with there users. You can ask…

Retailers on Social Media

We did research on how the current retailers are using Social Media to connect to their customers. The most populair use of channels are: 1. Facebook 2. Twitter 3. Instagram We found some similarities between the dutch retailers: Lidl and Albert Heijn. 1. Both retailers are using Facebook for global news, recipes and customer service…